Jul 16, 2022
In General Discussions
2. Ways of using symbolic language in graphic design There are two main types of ways to use symbolic language in graphic design: direct use and indirect use. The first type is the direct use of symbolic language in graphic design. This method is relatively common. The design used is mainly graphic design. The concept of design is condensed into symbolic language, which has high recognition intellect. For example, the logo of China Unicom is marked Image Manipulation Service by the prototype of the Chinese knot, which means that China Unicom's communication network extends in all directions, and it can also indicate that China Unicom occupies a very high position among the masses. The second type is the indirect use of symbolic language in graphic design, that is, using symbols as the basic elements of design, which generally represent figures or objects with fixed meanings. For example, when designing people's smiling faces, they can be composed of punctuation, which will give people a refreshing feeling. Symbolic language has been widely used in graphic design, but because of its regional nature, it is inevitably affected by various customs and cultural differences. Therefore, in the graphic design process, it is necessary to determine the use of symbolic language, to respect local folk customs and religious beliefs, especially not to use the local taboo language of symbols. Due to the different cultural backgrounds of the symbols themselves, the language of symbols is regional, and any language of symbols will not be accepted by everyone. Therefore, designers should respect the local folk customs and avoid the use of symbolic language in graphic design . The importance of symbolic language in graphic design 1. The use of symbolic language can directly reflect the theme, have visual impact, and facilitate memory Symbolic language can vividly and directly convey the idea of design, and express the idea that the author wants to express.